In order to refine the game of golf further, we need to understand the game of golf deeper.

 Research is at the heart of what we want to do.

Our Mission

Redefine golf research. We work independently, with no affiliation to brands and marketing. Our aim is to provide a wide array of research to help develop the understanding of the sport, to deepen knowledge and to advance the scientific, academic, psychological and physical aspects of the game. 

Our Values

To remain unbiased in our research. To provide stimulating and thought provoking questions, Stretching the bounds of knowledge within golf.